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Creating A Unique Brand
People selling same products with same benefit create different brand to stand out. Even though they are the same, offer the same product, is creating a unique brand just for the sake of uniqueness and standing out a lie to the customers? Because branding is made unique due to the products one offers, the unique benefits they offer, as well as the customers they are targeting. If there is nothing unique in all these three things, is making your brand unique a lie?
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1 Reply
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Creating A Unique Brand
updated 1 year, 10 months ago
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To tell a lie is of course not allowed, however, one may find ways to sell one’s product in the competition by fair means.
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